Case 01 US · D2C Supplements

Profitable scale at $1.4M+ annual.

A leading US direct-to-consumer supplements brand running consistent profitable Meta Ads acquisition through Viestri's full intelligence layer. May 2026 alone delivered 551 purchases at 2.88× ROAS on $120,660 USD of managed ad spend, an annualized run rate of $1.4M in ad budget and roughly $4.2M in attributable revenue.

$194,373

May 2026 Ad Spend (USD)

3.10×

Average ROAS

865

Purchases / Month

$219

Cost Per Purchase

The Engagement

This is an SSS-Tier engagement: full Meta Ads management with the complete Viestri intelligence stack activated. Daily MCT logging, Creative Performance Tracking (CPT), threshold-based auto-pause logic, weekly narrative reports with creative-level attribution, automated daily run logging through GitHub Actions, and a dedicated Notion dashboard that the client's team accesses in real time.

The operating cadence

Daily MCT row logged with spend, purchases, CPM, CPC, CTR, and ROAS for every active campaign.
Auto-pause triggers fire when spend exceeds $120 with zero purchases, or when CPM crosses $50, or CPC crosses $5.
Weekly report delivered every Tuesday with creative-level breakdown of the top three drivers and the bottom three drags.
Creative refresh briefs issued to the client's design team based on top-performer pattern analysis.
ROAS floor alert set at 0.50, with daily-spend-review trigger if breached.

Annualized run rate

Metric	Monthly	Annualized
Ad Spend Managed	$120,660	$1.4M+
Purchases Generated	551	6,612+
Estimated Revenue Attribution (at 2.88× ROAS)	$347,506	$4.2M+

Why it works. The intelligence layer compounds week over week. Each weekly report informs the next week's creative iteration. Underperformers get diagnosed and refreshed before they drag account-level ROAS below break-even. The result is not a peak ROAS number. It is a sustained one across an entire month of $100k+ spend.

Source: Viestri MCT, May 2026, 62 daily reporting cycles. Currency: USD. Anonymized; verification under NDA available.

Ready to install the system in your account?

Every engagement begins with a Growth Audit Call, a structured 45-minute diagnostic of your current ad account, conversion funnel, creative library, and reporting cadence. No obligation. This case study is an example of full-stack Meta Ads management (SSS-Tier).

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Profitable scale at $1.4M+ annual.

Ready to install the system in your account?

25× ROAS, sustained.

Three countries, one system.

1,150 qualified leads. One month.